What is "y" ?

In algebra, “y” is the second unknown quantity. Using "y" to solve a problem in math is about looking for an answer. In design, the concept is the same because we have to take an unknown concept and communicate it clearly to the audience. In other words, we must find the clear answer to the problem. I like to solve the client’s design needs. This is the reason "y(why)" I do design. I enjoy exploring many possible ways to integrate concept and design.

My style and methodology in design = (concept + design)

I believe that unifying a unique concept and a simple design creates a clear and strong message about your product or service to your audience. It could be visual, such as in color, design, words or unique ideas. In order to create a more effective conceptual design, I do my best to understand you (the client) and your vision and design needs.

By integrating concept with design, I can make the unknown, aka your business’ "y(why)", more clear to your audience. Let's solve "y" together!

y = JIyU yAMADA